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Impressions vs. Engagement – What They Mean to Your Business
When referring to social media metrics, impressions and engagement often come up in conversation, but...
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Strategy vs. Tactics: One Can’t Work Without the Other
Tactics focus on what to do here and now. Strategy addresses a long-term vision, concentrating...
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Behind the Scenes – Creating an Animated Video
Junior Graphic Designer Monica Beesting helps create the visual projects TRINDGROUP produces as a member of the...
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Finding Value in the Infographic
Communicating a wide-range of information about a particular topic to a diverse audience can be...
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New Year. New Location. New Opportunities.
2017 was an exciting time for TRINDGROUP. We set aggressive goals for our business and...
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Meet the TRINDGROUP Team: Lillian and Cassie
Account specialists Lillian and Cassie are two of TRINDGROUP’s public relations and marketing experts. They...
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Merry Christmas and Happy New Year!
The TRINDGROUP team wishes you and yours a very Merry Christmas and a Happy New...
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3 Tips for Memorable Corporate Holiday Cards
‘Tis the season for corporate holiday cards. Whether a company is large or small, works...
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Plan Ahead for Trade Show Success
Trade shows are, by nature, a whirlwind. No matter the industry, attendees and exhibitors are...
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What is Public Relations?
One of TRINDGROUP’s three primary services, public relations plays an integral role in establishing and...
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Social Media for B2B Companies
As a B2B operation, using social media can seem both daunting and un-rewarding. What should...
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A Traditional Marketing Piece Can Make A Difference
Staying on top of the latest industry trends is important in the marketing world, but...
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