TRINDing

Plan Ahead for Trade Show Success
by Admin|05 December 2017|TRINDing
Trade shows are, by nature, a whirlwind. No matter the industry, attendees and exhibitors are busy from sun up to sun down making new business connections, networking and doing all they can to further their business prospects with key industry...
What is Public Relations?
by Admin|16 November 2017|TRINDing
One of TRINDGROUP’s three primary services, public relations plays an integral role in establishing and maintaining a brand’s identity. While often less familiar than marketing or advertising, public relations is no less important to a business’s overall success. Technically speaking,...
Social Media for B2B Companies
by Admin|13 November 2017|TRINDing
As a B2B operation, using social media can seem both daunting and un-rewarding. What should we post about? When should we share our posts? Should we communicate directly with end consumers? Or should we develop content geared toward potential customers?...
A Traditional Marketing Piece Can Make A Difference
by Admin|02 November 2017|TRINDing
Staying on top of the latest industry trends is important in the marketing world, but using tried-and-true tactics can also make a great impact on a target audience. A printed collateral piece featuring fire boats did just that for one...
Open New Doors with Creative Collaboration
by Admin|24 October 2017|TRINDing
TRINDGROUP’s approach to public relations, marketing and design is to immerse ourselves in your business. We aim to become an integrated member of your team, working side by side to achieve your business goals. This is true whether your company...
The Importance of SEO
by Admin|27 September 2017|TRINDing
Thoughtful SEO is key to bringing the right visitors to your website. SEO, or Search Engine Optimization, is integral to making your website easy for both users and search engines to find and understand. SEO is the process of influencing organic (unpaid) search rankings of...
Marine Design Team Celebrates First Birthday
by Admin|25 September 2017|TRINDing
A 3D model of one of our client's workboat before final rendering. September is an exciting month for one of our marine industry clients, Silver Ships. This month, their marine design team, which is made up of naval architects and...
Meet the TRINDGROUP Team: Emily and Zoe
by Admin|19 September 2017|TRINDing
The TRINDGROUP team is made up of marketing, public relations and design experts, and we receive much support from our interns as well. We pride ourselves on offering a strong and comprehensive internship program for students looking to develop their...
Making a Social Media Splash with a Hashtag Campaign
by Admin|15 September 2017|TRINDing
At TRINDGROUP, we believe there’s always a reason to celebrate. So, when we learned of the existence of a whole month dedicated to one of our clients’ industries, we broke out the confetti and then got to work. Our client,...
Utilizing Motion Graphics to Demonstrate Intersection Safety
by Admin|13 September 2017|TRINDing
Intersections involve many moving pieces – cars, bicycles and pedestrians all following traffic lights, crosswalk signals and various traffic signs. Travelers in all modes of transportation encounter each other at intersections, which is why smart intersection interactions are fundamental to...

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